Archive for April, 2013

Emotional Marketing Applied to the Design of Websites

Posted on April 10th, 2013 by jonwrightway

In designing a website, emotional marketing is very important especially for companies and is being used frequently by those in their digital marketing strategies.

This article will review how to apply the concept to design emotional marketing web sites and social networking applications.

Emotional marketing strategies when effectively utilised in website design produces a high conversion rate from just regular visitors to repeat customers. Every business needs to understand the mind of its prospective customers; with this method, appropriate product and services would always be rendered to the customers. Every human being is naturally emotional and would react or respond based on how effectively you are able to understand the feelings. (more…)

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