Archive for May, 2013

Twitter’s new targeting methods for your business

Posted on May 31st, 2013 by iMedia

The big names in social networking are all starting to take advantage of user generated content to help marketers target the right customers and the precise moment they need a product or service.

Google and Facebook have been doing this for some time, but now Twitter is starting to take advantage of this advanced targetting.

User intent to purchase can now be determined based on a variety of signals including keywords typed in status updates, search boxes or tweets,

Unfortunately their ad platform is only available to businesses willing to spend £3500+ per month, if this does fit your budget it could make a very interesting advertising proposition.

Facebook and Google ads are ofcourse accessible to all, we provide a range of social media and PPC marketing services, get in touch to get started today !


The implications of Twitter's new targeting


Forget viral – Go buyral!

Posted on May 15th, 2013 by jonwrightway

Who needs real viewers when you’ve got buyral!

Perhaps the most shocking thing is this video really isn’t so far off reality and highlights the need to look at where that viral exposure is really coming from.

CIA’s ‘Facebook’ Program Dramatically Cuts Agency’s Costs

Posted on May 14th, 2013 by jonwrightway

More Facebook digs, but again not so far from reality. (more…)

Are you safe online ? the virus that is shaking the world

Posted on May 13th, 2013 by jonwrightway

With over a billion active users, facebook has spread to all corners of the world.

This video highlights the harm that can come from the latest online virus;

Are chairs like facebook ?

Posted on May 10th, 2013 by jonwrightway

Facebook was scrutinized late last year after it released it seemingly meaningless advertising campaign.

The public scrutiny lead to a string of parodies… here are is one of our favourites

Are chairs like facebook ?


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