Mobile Web Design
No matter what the size of your company, you can take advantage of mobile websites. The business world is now taking the leap into the mobile web site arena. Make sure you don't get left behind
.
Vast connectivity
A survey from comScore shows that around 49,500,000 people in the UK alone have a Smartphone which amounts to around 64% of the population.
Improved visibility
"According to an IMRG report from February 2015, visits to ecommerce sites via smartphone and tablet devices accounted for 45% of all ecommerce traffic in the UK."
Mobile optimized websites perform better in web searches performed from mobile phones consistently out ranking none mobile optimized websites.
Increased engagement
"A mobile website allows you to immediately engage users with mobile-specific features such as click-to-call and mapping functions. Furthermore, if you're a local business mobile is particularly significant as more and more visitors will find your site through location-aware technology that connects users to your website when they are in immediate geographic proximity. "
Improved user experience
Mobile websites are specifically designed for use with mobile devices. Research on mobile website usability shows that mobile-optimized websites significantly improve user experience and satisfaction (when compared to standard / none mobile optimized websites).
Inevitable
According to ComScore "Mobile Internet Usage Skyrockets in Past 4 Years to Overtake Desktop as the Most Used media". With such traction, can you afford not to target mobile users ?
M-Commerce
Sell your products or services through mobile phones...
"UK Consumers are set to spend £53.6bn a year using their smartphones and tablets by 2024." - Barclays.
Companies selling products or services and not yet trading through mobile commerce, may be missing out on an increasingly valuable sales channel.
Increase your market reach
Mobile phone penetration currently outnumbers fixed Internet users about 5:2. As High speed mobile internet access starts to grow, more and more users are turning to the mobile internet.
Accessible
Mobile devices allow the user to review and purchase your products and services at virtually anytime and place.
Location aware
With more and more phone being location aware, it is possible to customize your M-commerce site or application with location specific information.
"Don't just communicate to your customers when it counts, Put offers in front of your customers where it counts."
The future is M-Commerce
Are You ready ?